Comparison
AnswerTrack vs Profound
Profound is the enterprise heavyweight of AI visibility: nine answer engines, prompt volume estimates, AI crawler analytics, ChatGPT Shopping tracking and content agents. As of Sep 2026 it no longer lists self-serve brand plans. AnswerTrack is the self-serve option: daily tracking on six engines, ranked recommendations and an AI readiness site audit from $19/mo, no sales call.
Competitor details from their public pricing · last verified . Re-check before purchasing decisions.
Looking at more than two tools? See Profound alternatives.
Bottom line
Pick AnswerTrack if you want to start tracking this week on a published price, with six engines, daily checks, recommendations and a site audit for $19 to $99 a month. Pick Profound if you have an enterprise budget and need what AnswerTrack does not do: Claude and DeepSeek coverage, prompt volume data, server-side crawler analytics, ChatGPT Shopping, content agents, API access and SSO.
Plan ladder
Monthly USD, published list prices. Pricing last verified .
| AnswerTrack | Profound | |
|---|---|---|
| How you buy | Self-serve checkout, cancel any time | Free trial, then custom Enterprise quote (sales-led) |
| Entry | Lite · $19 · 20 prompts · up to 4 of 6 engines | Trial · free · 50 prompts daily for 7 days · 3 engines |
| Mid | Pro · $49 · 50 prompts · all 6 engines | No self-serve brand plan as of Sep 2026 (Starter $99 and Growth $399 were removed) |
| Upper | Enterprise · $99 · 120 prompts · all 6 engines | Enterprise · custom price · custom prompt volume · 9 engines |
| Agencies | Same plans, unlimited brands per workspace | Agency Growth (self-serve, priced per client workspace) or Agency Enterprise |
| Brands & competitors | Unlimited on every plan | Scoped in the Enterprise contract |
| Trial | 7 days on the plan you choose, card required | Free trial, limited engines and features |
Features
| Capability | AnswerTrack | Profound |
|---|---|---|
| Daily prompt tracking | Yes | Yes |
| Mentions, position, share of voice | Included | Included |
| Citations / sources | Included, CSV export | Included, exports on Enterprise |
| Sentiment | Included | Included |
| Ranked recommendations | Included on every plan | Opportunities (limited on trial) |
| AI readiness site audit | On-demand, your domain | Different shape (Agent Analytics, agents) |
| AI visits from answer engines | JS snippet on your site | Agent Analytics incl. AI crawler logs |
| Prompt volume estimates | No | Prompt Volumes (consumer panel data) |
| ChatGPT Shopping visibility | No | Yes |
| Content agents (briefs, drafts) | No | AI Marketer agents |
| API / SSO | No | Enterprise |
| Published price | $19 / $49 / $99 | Custom quote |
Engines: AnswerTrack
ChatGPT, Google AI Overview, Google AI Mode, Gemini, Perplexity and Microsoft Copilot: up to 4 per prompt on Lite, all six on Pro and Enterprise. Claude, Grok, DeepSeek and Meta AI are not tracked today.
Engines: Profound
Enterprise lists nine: ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Anthropic Claude, Google AI Overviews and Exa Search. The free trial runs ChatGPT, Gemini and Google AI Overviews.
Choose AnswerTrack if
- You want a self-serve plan with a published price instead of a sales cycle
- Your budget is $99 a month or less and you still want six engines checked daily
- You track several brands or client brands and want them unlimited on one plan
- You want ranked recommendations and a site audit without buying an enterprise platform
Choose Profound if
- You need Claude, DeepSeek or Exa Search coverage
- You want prompt volume estimates from real AI conversation data
- You need server-side AI crawler analytics, ChatGPT Shopping tracking or content agents
- Procurement requires SSO/SAML, API access and dedicated support
How we compared
We read Profound's public pricing page and product pages and compared how each tool is bought, the engines listed per plan and the features named on each tier. Profound does not publish an Enterprise price, so we compare plan contents rather than dollars. AnswerTrack figures come from our own billing configuration. We did not run both tools on the same prompts.
Competitor facts last verified from Profound pricing.
FAQ
Does Profound still have a self-serve plan?
Not for brands, as of Sep 2026. Profound removed its self-serve Starter ($99/mo) and Growth ($399/mo) brand plans in mid-September 2026. Its pricing page now lists a free trial and a custom-priced Enterprise plan, plus agency plans. AnswerTrack is self-serve on every plan: Lite $19, Pro $49, Enterprise $99.
Is AnswerTrack a good Profound alternative?
For daily brand tracking on the main engines, yes: mentions, position, share of voice, citations and sentiment across ChatGPT, Google AI Overview, Google AI Mode, Gemini, Perplexity and Microsoft Copilot, plus ranked recommendations and a site audit. It is not a full replacement if you rely on Profound's prompt volumes, crawler analytics, Shopping tracking, content agents or Claude coverage.
Which engines does each tool track?
AnswerTrack tracks six: ChatGPT, Google AI Overview, Google AI Mode, Gemini, Perplexity and Microsoft Copilot. Profound Enterprise lists nine, adding Claude, DeepSeek and Exa Search. Profound's free trial covers ChatGPT, Gemini and Google AI Overviews.
How much does Profound cost?
Profound does not publish an Enterprise price; it is quoted per customer. Figures from public pricing pages as of Sep 2026 show a free trial and a custom Enterprise plan for brands. AnswerTrack publishes its prices: $19 for 20 prompts, $49 for 50 and $99 for 120, with a 7-day trial (card required).
Does AnswerTrack have prompt volume data like Profound?
No. Profound estimates how often prompts are asked using licensed consumer panel data. AnswerTrack tracks the prompts you choose, every day. Its Ideas mode in Add prompt shows the Google search volume of the keyword behind each suggested question, but it does not estimate how often a prompt is asked inside AI assistants.
Does AnswerTrack offer an API or SSO?
Not yet. AnswerTrack has no public API, MCP server or SSO today. If those are requirements now, Profound Enterprise includes API access and SSO/SAML.
Track what AI says about you, every day.
Up to six engines. Prompt-based pricing from $19/mo. 7-day trial.
Start trial